The Benefits of This Small Business Marketing Method

In this digitalized world, technology has made it very easy to reach your targeted audience. Small business owners are always looking for marketing that is credible, measurable and cost-effective! Email marketing is imperative for the success of a business. What problem most businesses face? Simply said, most businesses don’t know how to do it right. […]

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Content Marketing for Your Small Business

A large part of engaging social media posts has great content. Just having a profile on multiple Social Media sites isn’t enough to keep followers engaged or attract new customers. To get and hold people’s attention, you need to post new, trending and engaging content consistently. You’ve probably heard that your social media content should […]

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Having an Authentic Brand – Using Social Networking to Create Brand Advocates

Remember marketing has changed. Consumers are no longer absorbing the volume of messages that are being pushed at them. It is now about having a dialogue with customers and being transparent about your brand. People are seeking out a brand’s believability before ‘making friends with it’ and becoming loyal consumers. Social networking has enabled customers […]

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Online Brand-Building – Make Your Business # 1

Online Brand-Building is the process to integrate the entire online buying, browsing & conversion process into one continuous communication that is relevant to the consumers. A great online Brand Building process can work wonders if and only if the brand experience that results from the consumer integration is delightful. Importance of Internet Last few years […]

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The Entrepreneur Said to Me – I Want Them to Send Me My PhD, I Am Smarter Than All of Them

The other day, I was at Starbucks talking with a small business person who had expanded their business, and had four offices in four different cities with about 150 employees. He had worked for over 30 years, and knew more about his business than probably 98% of the people in his industry. Indeed, I know […]

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